Tugg Burgers featured on It’s Nice That


Kurppa Hosk’s work creating a new brand identity for the Swedish hamburger chain Tugg Burgers is featured on It’s Nice That.

It all began with the question: “What does it mean for a physical place to be for everyone?”. For Kurppa Hosk, designing “for everyone” meant broadening the visual language of burgers, breaking from “a long-established category behaviour”.

For Kurppa Hosk's thoughts behind changing the language of the hamburger, with a loud refresh featuring 3D characters and typographic layering, read the full article here.

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